Archive for June, 2009

PRODUCT PERSPECTIVE: The Dorothy Tote

Monday, June 29th, 2009



Our Dorothy Tote is the perfect stylish summer bag that you can transition into fall. Large and spacious, it would also do well as a catchall or overnight bag.The cotton drawstring gives the tote a casual, nautical feel and allows you to store as much or as little as you need. It features vegan patent leather trim, snap closures, and an inside zipper pocket and comes in both navy and black. For $24, it’s a steal.

FASHION HOTEL: The Fall Preview Collection & Photography Campaign Has Arrived

Friday, June 26th, 2009

Our Fall Preview Collection, shot by our CEO and in-house photographer Lexy Funk, has launched! The campaign features sexy photos shot inside Brooklyn’s Nu Hotel, as well as on the streets of Brooklyn’s Gowanus neighborhood.

The campaign, photographed by CEO Lexy Funk, includes a black and white photo series shot in a hotel room, as well as in-color photos taken against the backdrop of Brooklyn’s industrial streets. We are very excited for this collection! It features super-soft cotton knits, slouchy cardigans, cropped blazers, two-tonal wovens, everyday denim, and transitional jackets for both men and women. The collection’s colors are rich, with deep blues and romantic purples.

The collection is available online now, and in stores next week. For our fans, we are offering an exclusive fall preview discount of 15% off the new collection online through Sunday, June 28 – just plug in code PREVIEW15 at checkout.

LEXY FUNK: E & Y AWARDS FINALIST

Friday, June 26th, 2009

Yesterday Lexy received her Ernst & Young’s Entrepreneur Of The Year® 2009 Finalist Award in the Retail and Consumer Goods category at a gala event at the Marriot Marquis in Times Square, NY. As a finalist, she was recognized for her outstanding entrepreneurship in building and leading our brand. Congratulations Lexy!

PRODUCT PERSPECTIVE: Contrast Brim Driver Hat

Thursday, June 25th, 2009


With 4th of July approaching we’re picking our holiday must-haves. Today, we like the XL Brim Contrast Brim Driver Hat, which was featured in Time Out Chicago as a number one pick! It’s over-sized and perfect for beach fun.

YOU’RE INVITED: SOHO NEW DIGS PARTY!

Tuesday, June 23rd, 2009



Next Tuesday, June 30 from 7PM-9PM, we’ll be throwing our SoHo New Digs Party, in celebration of our new address one door down at 290 Lafayette Street. Join us for deep shopping discounts and the chance to win free BKI merchandise. We’ll have a DJ, wine and snacks. RSVP to pr@brooklynindustries.com. Come one, come all!

PRODUCT PERSPECTIVE: White Denim

Monday, June 22nd, 2009

Nothing characterizes a casual and cool summer look more than white denim. Over the years, designers have rediscovered and reinterpreted this sometimes overlooked wardrobe must-have. We’re reminded of Jackie Kennedy in her signature white denim jeans and big sunglasses, and even the Beach Boys in their clean-cut white jeans exemplifying the ultimate laid-back California way of life in the 1960s.

This summer, white denim is back, and we have created our own version of white jeans with the Park Slope Boot Cut. The pants have quickly turned into an office favorite, as they fit nicely around the waist and flare ever so slightly at the ankle. It is slim fitting and lightweight, with a little bit of stretch – perfect for a variety of women’s figures.

Images are taken from here and here.

PRODUCT PERSPECTIVE: Hope Over Fear

Friday, June 19th, 2009



God, we really love this t-shirt. It perfectly describes our sentiments for the last nine months – “EVERYTHING WILL BE FINE *Includes non-continental US and entire world.” That is if the media will start taking daily shots of “green shoot” verbiage, stop talking loom and gloom, and lay the panic button to rest. Our designer paired the verbal statement of “Hope over Fear” with “FDR M.” If you want to know about hope over fear, open a history book and read about the New Deal and Franklin Delano Roosevelt. There is not a direct correlation between the New Deal and Obama’s stimulus package, but we like the association, and the memory of FDR. As Libby, our assistant manager at Smith Street said, “For some customers they get FDR immediately, laugh, and have to purchase it.” For those with blank faces – everything will be fine.



RAIN OR SHINE: Mermaid Parade on Coney Island

Friday, June 19th, 2009



When: Saturday, June 20, 2009 at 2PM
Where: West 21st Street and Surf Avenue
Subway: D, F, N, or Q to Stillwell Avenue

For the past 26 years, the annual Mermaid Parade on Coney Island has celebrated the sand, the sea, the salt air, and the beginning of summer in New York City. This year will be no different. Nothing to do this weekend? Head down to Coney Island where you will find queues of participants dressed in hand-made costumes as mermaids, neptunes, and other sea creatures, along with antique cars, marching bands, drill teams, and nautical-themed floats. The entire day is filled with Coney Island pride and artistic self-expression, honoring the history and mythology of the Island. Come on out – mermaids are cool!

Image taken from Metro New York

THE BRIAN LEHRER SHOW

Thursday, June 18th, 2009

Yesterday Lexy participated in a brief discussion on The Brian Lehrer Show, a radio series on WNYC. The topic for discussion was New York City small businesses surviving the recession. In addition to Lexy, the panel included Steve Hindy, president and co-founder of the Brooklyn Brewery, and Stacey Pecor, co-founder of Olive and Bette’s boutiques.

The discussion brought up many timely questions. Are small business owners ruthless in these times? What are businesses doing in reaction to the economy? What was Lexy’s toughest economic decision? Listen in for the answers.


T-SHIRT CULT: Record Repair

Wednesday, June 17th, 2009

Besides being one of our favorite graphic t-shirts, the Record Repair tee gets us nostalgic for those days when we used to spin vinyl records. Today, we may listen to our music on iPods, MP3 players, and CDs, but we will never forget those records we once played over and over again. Even still, we believe some albums will always sound better on vinyl.

BKI Office Top Ten:
10) Joni Mitchell: Ladies of the Canyon
9) Elton John: Honky Chateau
8) Billy Joel: Streetlife Serenade
7) Carly Simon: Anticipation
6) Stevie Wonder: Talking Book
5) Buddy Holly: Buddy Holly
4) Janice Joplin: The Greatest Hits
3) Jimi Hendrix: Are You Experienced
2) Bob Dylan: The Freewheelin’
1) Beatles: Abbey Road