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Archive for the ‘Sneak Peek’ Category
A peek inside our studio and the installation we’ve been working on coming to store windows near you soon!
Jean Paul Gaultier – meet Brooklyn. We’ve been anticipating this exhibition around here for awhile now, and had a chance to get a sneak peek last Thurday at the museum for The Fashion World of Jean Paul Gaultier. Coming off the heels of The Met’s Alexander McQueen exhibit, Brooklyn now gets its chance to return volley with a retrospective on the ‘Enfent Terrible’ of French fashion.
For the exhibition, Brooklyn Industries co-designed a special limited edition graphic tee andcross body tote to celebrate the show. The tote features the iconic blue stripes commonly associated with Gaultier, and comes with a unique cross body strap. The stripes are also present on the graphic tee, along with Brooklyn Industries ‘Live, Work, Create’ motto with a Gaultier stamp over it.
Additionally, we’ll be unveiling the collaborative designs in person at Brooklyn Museum’sFirst Saturday Event on Saturday, November 2nd featuring talks, films, interactive spaces, and lots of live music, including Au Revoir Simone.
See The Fashion World of Jean Paul Gaultier – From the Sidewalk to the Catwalk at the Brooklyn Museum from October 25, 2013 – February 23, 2014.
Much like those industrious elves up north, our designers have all been pitching in to get our windows ready for the holiday season. Over the past couple of months, we’ve been gathering used materials like plastic bottles, newspapers, old twigs, and bottle caps, and finding discarded material around Brooklyn to build an “upcycled” set for our winter forest photoshoot. The set ultimately will be transported to our store windows in time for the holidays.
Plastic bottles turn into falling snow, and their caps into deer skin.
Found carboard pipes turn into spooky forest ground covering.
Recently, we got our hands on the documentary Wasteland, about the Brazilian and Brooklyn-based, modern artist Vik Muniz, and the scavengers collecting recyclable goods from a massive 321-acre landfill near Rio de Janeiro. Working with the collectors, Muniz repurposed scavenged landfill trash into large-scale mosaic pieces and photographs.
Watching the documentary while we’ve been finishing up the set has served as great inspiration to find more ways to creatively use discarded goods. As Muniz once said, “The really magical things are the ones that happen right in front of you. A lot of the time you keep looking for beauty, but it is already there. And if you look with a bit more intention, you see it.”
For our design process, we start by all collecting images from a variety of sources that appeal to us for any number of reasons, such as the mood, the color palette, or the composition. We then meet and look at our collective image library, enabling us to identify common themes or trends that have emerged.
Trend forecasting can be a difficult, but with most things, when you gather a number of minds together, it becomes much clearer. Here is a collage of some images from our current Fall ’12 mood board. It has a mod/city vibe that reflects the energy of Brooklyn and New York. We tried to keep the colors bright and upbeat across women’s, men’s, and accessories. It’s going to be a great season!
Here’s a sneak peek at our next campaign, photographed at the Cobble Hill digs of wallpaper design company, Flavor Paper. Every room, hallway, elevator, and bathroom (as well as the roof) of this building is a designer’s dream. Please stay tuned for the Flavor Paper collaborative campaign’s debut later this month!
Here is a behind the scenes sneak peek at our February photo campaign, soon to be revealed. We have collaborated with New York City’s largest climbing gym to present you with expert climbers adorned in the latest BKI threads, membership giveaways, and much much more. Check back soon for more details!
Summer 2010 is breaking records this week, with temperatures soaring above 100 degrees. On Tuesday it was 103 in Central Park, two degrees higher than the previous record in 1999. Even though it’s hotter than hot out our minds are focused on the cool breeze of fall weather, and the fun clothing that make the season so easy to love. Styles from our Fall 2010 collection will hit stores and online soon. Here’s a sneak peek of the campaign Lexy photographed on some of our favorite streets in Brooklyn.