Archive for the ‘Brooklyn Favorites’ Category

Live, Work Create, Instagram

Wednesday, May 21st, 2014

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We found Aaron Weiss’ great photographic work the way most people find photos these days – by scrolling up with your finger on our Instagram. Aaron met up with us in Dumbo, Brooklyn, and we tagged along to snap some Instagram photos, and ask him a few questions:

You talk about Instagram and mobile technology playing a big part in reigniting your passion for photography. Tell us more about how it effects why and how you shoot?

For me, Instagram is a three way street of inspiration, self-expression, and community. The app has a lot of different niches, but mine is the photography niche for sure. There’s a constant flow of creativity from the people I follow, from all over the world. I love seeing the everyday life of people in Hong Kong, San Francisco, France, the list goes on and on. It’s not just a window to the world, but also a different perspective to my own city. Seeing New York through all these different eyes everyday, the same streets and buildings in an unending variety… my drive to create something new everyday and share my experience has been given an outlet with this simple app, and it’s given me a new reason to climb fences, chase good light and meet new people. A weekend doesn’t pass without an InstaMeet happening in the city (InstaMeets are Meetup groups for Instagrammers). We explore new spaces, exchange ideas and techniques, and it’s a great way to meet the photographers that inspire you.

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The processing on your photos are quite nice. Can you share with our readers tips and tricks, and what photo processing apps you use?

Sure… first I would recommend shooting in HDR mode with the native camera app in your phone. In HDR mode the camera takes three photographs, all varying in the amount of light recorded, and meshes them together to form a more accurately exposed image. From there my favorite filter app is VSCO, which has a ton of great options (allowing you to forget all about those silly Instagram filters) and the app is really simple to use. For more fine-tuning I use Snapseed. Brightness, contrast, saturation, and more can be processed here. For a more advanced editing app I use Filterstorm, the Photoshop of apps (curves, levels, exposure…) it’s a little complicated at first so watch the in-app tutorials and you’ll be good. Image Blender works great for blending two images together, my brother @ari.weiss uses it to add dramatic skies to images that need it. And finally TouchRetouch is a great app for covering up unwanted things in your image, like distracting pedestrians or trash on the street.

You also shoot for Good Eggs in Brooklyn, a company that delivers farm to market food to your door. What is shooting and styling food like?

Shooting food is a healthy challenge for me, and always a lot of fun. I get to be in the studio and listen to podcasts and music and explore different ways of styling the food. Most of the work is styling really; once I get a good scene going the shot happens pretty fast and I can move on. Turning a pastry or napkin in a different direction can really change the flow of an image, so attention to detail is key. We use all natural light, and sometimes I get to eat the food after it’s been shot and I can honestly say that I am always blown away. Good Eggs is a lot like Brooklyn Industries, supporting local business and artists, supporting community.

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From Saturday, May 4th – Monday May 26th, Aaron will be taking over our Instagram to share his work. Follow along here.

Visit Aaron’s website here, and follow his Instagram here.

Tee Tuesday: BK Food Pyramid by Jenny Mӧrtsell

Tuesday, May 13th, 2014

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We’re super excited to be releasing a second design by the illustrator of our wildly popularAll Cats tee, Jenny Mörtsell. The Brooklyn via Sweden artist designed BK Food Pyramid for us, a stomach-growling hierarchy of her Brooklyn food needs. The artist explains:

It is funny to think back at, but when I first moved to Brooklyn from Sweden, in 2008, a friend of mine had to explain kale to me. I had also never truly eaten oysters. Tacos were something that came in a stale, hard shell that Swedish middle-class families ate for “fredagsmys” (a cozy, family-at-home time on Fridays). Coconut water was something I figured you’d you put in a Thai curry. The first bottle of kombucha I bought I shook vigourously before opening. Ordering an alcoholic beverage with the first meal you had that day meant you were a raging alcoholic. Oh how much I have learned!

With my acquired knowledge of how Brooklynites eat, I thought a new food pyramid was in order. A chart catering to the I-make-my-own-hours-creative-class on wheels (bikes or skateboards) that everyone loves to pigeonhole – including me. We who are holding up the craft beer sales and food truck operations and grass fed cow farms on our plaid shoulders.

In the bottom are the basic carb-y fuels for all those bike rides over the bridges, carrying moving boxes on the reg, and dancing the night away at some epic loft party in Bushwick. Cheap enough that the crumbly 20s made at last night’s dive bar DJ gig or for selling our last pair of Rachel Comey boots at Beacon’s can cover them. That’s slices, tacos, deli sandwiches, burgers, mac & cheese, bahn mi’s, sweet potato and/or truffle fries.

To the right above sits the second most important food group: beverages. These, more often than not, end up substituting all kinds of solid food. They are: happy hour locally-brewed craft beers, beer-and-a-shot specials (which is always too good of a deal to pass on until you remember why you should’ve), single-region drip-coffee to get us back on our feet the next morning for that poorly paid gig that might lead to something bigger, and of course, mimosas and margaritas (because that one and a half hour wait for a table brunch was just cruel).

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Jenny Mörtsell visiting Brooklyn Industries HQ, about to take flight over the East River.

To the left above come the vegetables and leafy greens, leaning heavily on the bitter brassica family: kale and brussel sprouts. They keep trying, but really, there is nothing bad to say about kale. It’s like the Mother Theresa of foods, so just keep eating it. Pickles were never a hard sell either in a borough that constantly suffers from self-induced morning sickness.

Third up to the left is the trying-to-erase-all-of-our-sins section. Here you have: kombucha because fermented, pre-industrial revolution foods make us feel so immortal, coconut water to get our out of whack electrolytes in order, and finally, juice cleanses to rid our systems from all the toxic thoughts of maybe moving to another state.

To the right there we have the food group that only nail salons can compete with on rapid, storefront expansion. I’m talking boutique sweet treats. Artisanal sugar calories are a better source of vitamins and minerals than store bought, right? And, it really is important to eat a lot of doughnuts, cookies, and ice cream in honor of that old sugar factory and it’s destiny.

On top the crown jewel of the self-made freelancer’s diet is poised – the-one-dollar-oyster. Eat that, you nine to fiver for not being able to be first in line when Maison Premiere opens at 4pm! Who needs health insurance and a working phone when you can have half a dozen Cape May Salt for the cost of a dusty Luna bar and a Smart Water and a Vitamin Water (plus tip)?

We couldn’t agree with you more Jenny Mörtsell. Today only, take 20% off this tee with code: TEETUESDAY

This Built America- Episode 5: Brooklyn Industries

Friday, April 25th, 2014

This Built America and AOL highlights Brooklyn Industries as the featured New York company in their 50 state series on companies that are helping to build the manufacturing industry in the United States.

View the entire episode on Brooklyn Industries here.

Urban Camo

Wednesday, March 12th, 2014

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This March, we’re blending into the city with The March Coat, available in camo and black. This versatile, lightweight, military-inspired jacket also features a funnel neck, full zip with covered snap placket, patch pockets at the chest and hips, and a slimming drawcord at the waist, and will take you from March through the start of next year’s winter.

Getting outside again also means strolling around BKI headquarter’s neighborhood, Dumbo, Brooklyn – and getting some shots of the amazing mural project, Dumbo Walls, installed last summer under the Brooklyn Queens Expressway. Walk beneath and along the BQE to find large murals from some giants of the design and art world, including Stefan Sagmeister, MOMO, Shepard Fairey, CAM, Yuko Shimizu and many, many more. So get out and visit Dumbo and see one of the most amazing and free open air galleries New York City has to offer.

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Brooklyn 1970s

Friday, January 24th, 2014

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A great photographic tour of Brooklyn in the 70s.

Works in Progress

Tuesday, January 14th, 2014

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From gigantic to tiny… Watertower pins

Best. Holiday Tees. Ever.

Monday, December 2nd, 2013
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Graffiti Santa

Long lines of crying kids at Macy’s? Fuhgeddaboutit. This year, we’re celebrating the release of our two new limited edition Santa tees with a chance for you to get your holiday card pics with Nick, The Brooklyn Santa in our photobooth at Brooklyn Industries SoHo on Saturday, December 7th from 1pm-4pm. Get free photo strips, and have cookies and milk (or Brooklyn Brewery beer) with Nick.

About Nick:
Occupation: Graphic Designer / Gift giver (Winters)
Residence: North Pole (Winters), South Williamsburg (Summers)
Hobbies: baking/skating/tagging/fixing bikes and sleds
Favorite restaurant: Momofuku Milk Bar
Favorite bar: Rolf’s in Gramercy
Favorite band: Sleigh Bells

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Skater Santa

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Brooklyn Industries x Jean Paul Gaultier at the Brooklyn Museum

Sunday, October 27th, 2013

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Jean Paul Gaultier – meet Brooklyn. We’ve been anticipating this exhibition around here for awhile now, and had a chance to get a sneak peek last Thurday at the museum for The Fashion World of Jean Paul Gaultier. Coming off the heels of The Met’s Alexander McQueen exhibit, Brooklyn now gets its chance to return volley with a retrospective on the ‘Enfent Terrible’ of French fashion.

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For the exhibition, Brooklyn Industries co-designed a special limited edition graphic tee andcross body tote to celebrate the show. The tote features the iconic blue stripes commonly associated with Gaultier, and comes with a unique cross body strap. The stripes are also present on the graphic tee, along with Brooklyn Industries ‘Live, Work, Create’ motto with a Gaultier stamp over it.

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Additionally, we’ll be unveiling the collaborative designs in person at Brooklyn Museum’sFirst Saturday Event on Saturday, November 2nd featuring talks, films, interactive spaces, and lots of live music, including Au Revoir Simone.

See The Fashion World of Jean Paul Gaultier – From the Sidewalk to the Catwalk at the Brooklyn Museum from October 25, 2013 – February 23, 2014.

Smorgasburg Style

Wednesday, October 16th, 2013

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Why wait in line for brunch on Saturdays only to sit inside while it’s beautiful outside. On Saturdays in Williamsburg (and Sundays in Dumbo) head to Smorgasburg – our favorite weekend food fair for fresh air, hangover cures, taking out of town guests, people watching or just gorging on artisinal everything. We love walking around listening to strangers shout out random dishes. Smorgasburg has everything for everyone, from BBQ at Mighty Quinn’s, vegan fare at Vegan Bodega, Dough donuts, and for the masochistic willing to stand in line, there’s the Ramen Burger. We went recently with Max and Aubrey on a particularly sunny fall afternoon, outfitting Max in our Dustin Houndstooth Shirtand Atticus Parka, and Aubrey in ourAlma Checkered Buttondown, all while chowing down on popsicles, oysters, falafel, and fried chicken.

No Sleep Till Brooklyn

Wednesday, September 25th, 2013

Get More:
2013 VMA, Artists.MTV, Music

An oral history of the iconic video ‘No Sleep Till Brooklyn’ with director Adam Dubin sporting our ‘No Sleep Till” tee.